The lawsuit alleges that Virgin misappropriated the idea, business plan and other aspects of Virgin Cruises from a blueprint developed by Colin Veitch, a former CEO of Norwegian Cruise Line.
Mr Veitch, who filed the suit in U.S. District Court for the Southern District of Florida, said he created the plan prior to Virgin’s involvement and spent more than a year working on it with Virgin before the terms of the deal were abruptly changed in early 2012.
The Virgin name, owned by Richard Branson, brands numerous ventures, including an airline, railway operating companies, rocket ships, an hotel chain, health & fitness clubs and a record label. The suit claims that Virgin’s initial interest lay in licensing its name to the project and that Veitch’s VSM Development would be a partner with Virgin in owning and running the cruise line.
Read more: http://www.travelweekly.com/Cruise-Travel/Suit-against-Virgin-Group-could-impact-its-cruise-line
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