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JUMPING THE BREXIT GUN ROYAL CARIBBEAN FIRE THE FIRST EUROCENTRIC SALVO IN MAJOR REJIG


RCI New and Newer cruise ships pass each other in Southampton.
To give them scale, The Red Funnel  car ferry to and from the Isle of Wight is in the foreground

With Brexit talks not yet underway, a UK General Election looming ( What another one???) and a distinct possibility of 'loonies' being elected in France and the Germans yet to make up their minds. Business minded Royal Caribbean Cruises Ltd (having already cruelly a few years back removed the night time wrapped chocolate treat from 'turned down beds' and dropped themed napkin folding from dining rooms), sounded the warning klaxon (alpha, alpha, alpha) and are set to increase deployment and sales roles in what they term an European 'realignment' , the current plan suggests that RCC will hive off the UK and Ireland into one of four territories. These having been reduced from six as at present.
    
Royal Caribbean Cruises Ltd has just announced a commitment to long-term investment in Europe, including an increase in sales roles, along with plans for greater deployment in the region.

 With the cruise market in Europe growing 111% in the last ten years, RCL said it was aiming to bolster its position to meet this growing demand.

The investment will see a realignment of its European business, as RCL consolidates its sales structure from six to four clear territories across Europe: UK and Ireland, Nordics, Eurozone and EMEA International Representative.

The new Eurozone incorporates the sales teams in Spain, France, Germany, Italy, Austria and Switzerland, and will have a support office based in Barcelona, headed up by a new associate vice president and managing director, Belén Wangüemert, who was previously the managing director of Spain and France.

This consolidation will see an increase in sales roles across Europe, reflecting the cruise operator’s ambitions to meet increased demand for cruise in Europe.

Full story: https://www.ttgmedia.com/news/news/royal-caribbean-cruises-ltd-to-increase-deployment-and-sales-roles-in-european-realignment-10020?utm_source=dlvr.it&utm_medium=twitter


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